5 Ways Instagram Guides Will Help You Grow Your Audience and Business

Growth on Instagram can look like many things. One of the most common growth metrics is follower growth. So, perhaps you want to increase your overall follower count. When doing this, you need to remember the difference between the number of followers, and engaged followers. What this means is ensuring that your followers actually care about your business and interact with your content—uses Guides effectively is a great way to target interested users.